Chief Social Analyst

This role offers the opportunity to be a key player in shaping political campaigns and influencing public opinion through data-driven social analysis. If you are a detail-oriented analyst with a passion for politics and social media, we encourage you to apply and join our dynamic team at BRAG.

• Provide expert social listening and intelligence services to shape political campaigns and engage audiences effectively.
• Collaborate closely with clients to address their day-to-day challenges and opportunities, working as an integral part of their team in a dynamic and fast-paced environment.
• Utilize advanced social listening tools to monitor, track, and evaluate campaign performance metrics, aligning with client KPIs, targets, and baselines.
• Conduct in-depth analysis of paid, social, and web data to derive actionable insights into the effectiveness of marketing and PR initiatives.
• Leverage complex and often unstructured datasets to uncover key trends and patterns, informing critical decision-making processes.
• Monitor social channels and analyze conversations related to political issues, candidates, and public sentiment.
• Generate comprehensive social analytics reports and collaborate with the team to develop and execute creative digital and social media content, campaigns, and influencer engagement strategies.
• Possess the flexibility to work on-site at client headquarters, if required.

Experience Required:

• 6-9 years of relevant experience in social media listening and analytics, preferably within the political sphere.
• Strong attention to detail and the ability to analyze data trends while maintaining a broader understanding of overarching themes.
• Proficiency in interpreting and extracting insights from large, technical datasets, with a keen eye for identifying meaningful patterns.
• Excellent written and verbal communication skills, coupled with the ability to work collaboratively in a team environment and manage multiple projects simultaneously.
• Advanced proficiency in MS Office, particularly Excel (including pivot tables) and PowerPoint, with a basic understanding of social listening tools and SQL.
• Familiarity with quality assurance and testing methodologies, as well as experience using monitoring tools such as Newswhip or Sprinklr.
• A desire to contribute to a diverse and inclusive workplace, actively participating in culture initiatives, training opportunities, and employee resource groups.
• Fluency in a second language such as Hindi, Malayalam, or Tamil is a plus.